72% of individuals have thought about their own funeral preferences, yet only 7% feel comfortable talking about them. In an effort to shift perceptions, we created a Channel 4 series to get the nation talking about funerals by getting celebrities to watch their own.
The show was picked up by all major news outlets. From Shuan Ryder being interviewed on BBC breakfast to The Guardian picking it as one of the best shows to stream that week sitting alongside big spend TV shows from Apple TV, Netflix and Disney+.